Danika (rhymes with Monica) grew up in Southern California and spent her formative years enjoying the grunge period wearing X-girl and dissecting Sassy Magazine. After earning a film degree with a minor in graphic design in San Francisco, she moved to NYC to pursue a career in fashion and advertising. 

She is a multidisciplinary brand storyteller with a diverse and varied career spanning in-house, agency and consultancy; she is experienced in bringing projects from concept to market in both the physical and digital realms. Danika is a strategic and collaborative 360° thinker who works with brands to craft compelling and emotional visual narratives and to connect with and engage their audiences to drive sales and brand awareness.

Photo at left, with Miles Chamley-Watson, by Vincent Dilio. Photo above, with a Ducati, by Paola Kudacki.

Say hi —> d.underhill@gmail.com